Customer Experience, Digital & Data — focused on execution
60mn is an advisory firm focused on customer experience, digital, data and customer operations — with a strong emphasis on execution and measurable business impact.
Founded in 2018, the firm supports organizations in designing and delivering transformation initiatives across the full customer and digital value chain.
How we operate
Approach
The approach is grounded in real-world execution.
Rather than relying on theoretical frameworks, 60mn works alongside organizations to address concrete challenges, align teams and deliver measurable outcomes.
This includes transforming customer journeys, optimizing digital performance, structuring data usage and improving operational efficiency.
Positioning
60mn combines strategic clarity with operational depth.
This allows bridging the gap often observed between high-level transformation ambitions and actual execution on the ground.
The focus is not only on defining what should be done, but on ensuring it is effectively delivered.
Execution
The firm’s experience is built through large-scale transformation programs, complex customer operations and high-volume digital environments.
It brings a strong understanding of organizational challenges, performance management and the realities of execution at scale.
Scope
60mn operates across:
– Customer experience & journeys
– Digital performance & platforms
– Data, analytics & AI
– Customer operations, CRM and contact centers
FOUNDER
60MN was founded in 2018 by Romuald Cetkovic, a senior executive with extensive experience in customer experience, digital transformation and large-scale operations.
His background combines strategic leadership with hands-on execution in complex environments, where customer experience, digital platforms and operational performance must align to deliver measurable business outcomes. He has led large-scale transformation programs across customer operations, digital ecosystems and data-driven performance models, working at the intersection of business, technology and operations.
This experience shapes 60MN’s approach: pragmatic, execution-focused and driven by measurable impact rather than theoretical frameworks.